The Coca-Cola Story

If an investor purchased $40 of Coke stock in 1919 and put all of his dividends in a piggy bank, the total value of his investment at year-end 1999 would be $298,218.  If that same investor instead chose smartly to reinvest his dividends, his investment would be worth $5,866,413 at year-end 1999.  Ah, the power of compound interest.

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